McDonald's Mission and Vision for Global Happiness

For a company synonymous with hamburgers and fries, McDonald's has set its sights on a seemingly lofty goal: Global Happiness. While such an aspiration might raise eyebrows, diving deeper into their mission and vision unveils a strategic move that could redefine their brand image and impact. However, examining the details necessitates a critical evaluation of its feasibility and potential pitfalls.

Happiness Through Convenience and Affordability:
One potential interpretation of McDonald's mission and vision involves providing convenient and affordable access to food, which could contribute to well-being in resource-constrained communities. The company's global reach and focus on value accessibility align with this interpretation. However, concerns arise about the nutritional value of their offerings and the potential contribution to unhealthy dietary habits, undermining the "happiness" narrative.