Overview and Scope
Electric toothbrushes refer to the brush that makes bristle motions by using a rechargeable battery charged through inductive charging to clean the teeth. The electric toothbrush is used to clean teeth, gums, and tongue to remove plaque and reduce gingivitis.

Sizing and Forecast
The electric toothbrush market size has grown strongly in recent years. It will grow from $3.53 billion in 2023 to $3.74 billion in 2024 at a compound annual growth rate (CAGR) of 6.1%.  The growth in the historic period can be attributed to oral health awareness, dentist recommendations, affordability and accessibility, consumer education, market competition and innovation, popularity of personal care devices.

The electric toothbrush market size is expected to see strong growth in the next few years. It will grow to $4.92 billion in 2028 at a compound annual growth rate (CAGR) of 7.0%.  The growth in the forecast period can be attributed to focus on gum health, e-commerce growth, sustainable design and materials, customization and personalization trends, health and wellness trends. Major trends in the forecast period include digital marketing and social media influence, smart technology integration, technological advancements, biodegradable and sustainable materials.

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Segmentation & Regional Insights
The electric toothbrush market covered in this report is segmented –
1) By Product: Battery, Rechargeable
2) By Bristle: Soft, Nanometer
3) By Technology: Rotational, Vibrational
4) By End-User: Adults, Children, Geriatric
5) By Distribution Channel: Supermarkets or Hypermarkets, Pharmacy or Drug Stores, Online Retail Stores, Other Channels

North America was the largest region in the electric toothbrush market in 2023. Asia-Pacific is expected to be the fastest-growing region in the electric toothbrush market during the forecast period. The regions covered in the electric toothbrush market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

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Major Driver Impacting Market Growth
The rise in dental problems is expected to propel the growth of the electric toothbrush market going forward. Dental problems refer to conditions that affect oral health, including cavities, tooth erosion, gum infections, and gum diseases. Electric toothbrushes help in reducing oral problems by keeping the teeth, gums, and tongue cleaner and healthier and provide superior plaque removal. For instance, in May 2021, according to the World Health Organization (WHO), a Switzerland-based specialized agency of the United Nations, approximately 3.5 billion people were affected by periodontal disease. Dental caries in primary teeth (milk teeth) is prevalent in children as well and affecting 530 million children globally. Therefore, the increase in dental problems is driving the growth of the electric toothbrush market.

Key Industry Players
Major companies operating in the electric toothbrush market report are Procter & Gamble Company, Panasonic Corporation, Shenzhen Risun Technology Co.  Ltd., Risun Technology (Shenzhen) Co.  Ltd., Xiaomi Corporation, Koninklijke Philips N.V., Colgate-Palmolive Company, Braun GmbH, Church & Dwight Co.  Inc., Lion Corporation, Conair Corporation, FOREO Sweden AB, SONIC Chic Inc., Burst Oral Care Inc., Den-Mat Holdings LLC, Ningbo Seago Electric Appliance Co. Ltd., Dr. Fresh LLC, Remington Products Inc., Moxiem Inc., Brio Product Group Inc., Brush Buddies Inc., Baby Buddy Co.  Ltd., Dretec Inc., Lebond (Shenzhen) Technology Co. Ltd., Crest Brands LLC, JSB Healthcare Inc., Quip NYC Inc., Ionsei USA Inc., Mornwell Technologies Inc., Wellness Oral Care LLC,

The electric toothbrush market report table of contents includes:
1. Executive Summary

2. Electric Toothbrush Market Characteristics

3. Electric Toothbrush Product

4. Electric Toothbrush Market Trends And Strategies

5. Electric Toothbrush Market - Macro Economic Scenario

.....

31. Electric Toothbrush Market Other Major And Innovative Companies

32. Global Electric Toothbrush Market Competitive Benchmarking

33. Global Electric Toothbrush Market Competitive Dashboard

34. Key Mergers And Acquisitions In The Electric Toothbrush Market

35. Electric Toothbrush Market Future Outlook and Potential Analysis

36. Appendix

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