The market for A2 infant formula, which is sourced from milk containing exclusively the A2 beta-casein protein, is experiencing significant growth. This trend is reinforced by a growing emphasis on the health benefits associated with A2 protein, positioning it as a preferable choice over traditional formulas.
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The growth of the A2 infant formula industry can be attributed to a rise in parental awareness regarding the potential benefits of A2 milk for their infants. As parents seek healthier and more natural options, they are also becoming increasingly informed about the range of brands and product choices available in the market.
Key Takeaways from the A2 Infant Formula Market Report:
- The United States market is projected to reach a valuation of US$ 337.4 million by 2033, with an anticipated 8.6% CAGR during the forecast period.
- Based on age group, product demand for the 0 to 6 months segment holds a dominant market share of 38% in 2023.
- Germany’s market is projected to witness a year-on-year growth rate of 14%, reaching a valuation of US$ 165.3 million by 2033.
- China is the leading producer of A2 infant formula in Asia and is estimated to follow a CAGR of 13.6% over the forecast period.
Competitive Landscape
The global A2 infant formula market features a varied and dynamic competitive environment. Key companies with expertise across different sectors are prioritizing research and development, sustainable sourcing practices, and the development of new formulations. These companies place a strong emphasis on obtaining product certifications and meeting the increasing consumer demand for natural and sustainable ingredients. Furthermore, they are dedicated to maintaining market leadership by focusing on quality, innovation, and aligning with evolving customer preferences.
Key Players Profiled in the A2 Infant Formula Market Report
- The A2 Milk Company
- Synlait Milk
- Bubs Australia Limited
- Care A2+
- Bellamy's Organic
- Abbott
- Mead Johnson
- Perrigo
Recent Developments in the A2 Infant Formula Market
- In 2023, The A2 Milk Company launched its A2 Platinum® Premium Infant Formula in the United States. The formula is made with A2 milk® sourced from dairy farmers in New Zealand's South Island and is formulated with milk containing only A2-type protein.
- In 2022, Perrigo Company Plc announced to acquire the Good Start brand and a Wisconsin plant that makes the product from Nestle SA, as United States retailers were struggling to keep up with demand for infant formula. Although the deal's precise financial terms were not made public, Perrigo stated that it was investing US$ 170 million to expand and strengthen its infant formula manufacturing in the United States.
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Key Segments Covered by A2 Infant Formula Industry Survey Report
By Age Group:
- Infant formula (0 to 6 months)
- Follow-on formula (6 to 12 months)
- Growing-up formula (12 to 36 months)
By Form Type:
- Powder
- Liquid
- Semi-liquid
By Distribution Channel:
- Hypermarket or Supermarket
- Convenience Stores
- Departmental Stores
- Wholesale Stores
- Specialty Health and Wellness stores
- Independent Retailers
- Specialty Stores
- Pharmacies and Drugstores
- Online Retailers
By Region:
- North America Market
- Latin America Market
- Europe Market
- East Asia Market
- South Asia and Pacific Market
- Middle East and Africa (MEA) Market
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Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.
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