What are the best (free) tools to check your keyword positions (SEO)?

If you're looking to monitor your keyword rankings and track SEO performance without spending money, several high-quality free tools can help. Whether you're a business owner, a marketer, or an SEO agency in Bangalore, these tools are essential for measuring the effectiveness of your SEO strategies and improving your online visibility. Here’s a detailed guide on the best free tools available to check your keyword positions:

🔍 1. Google Search Console

Best for: Monitoring keyword performance directly from Google.

Why it’s great:
Google Search Console is a must-have tool for anyone serious about SEO. It provides insights straight from Google, showing you which keywords your website ranks for, your average position, click-through rates, and more.

Key Features:

• View the keywords your site ranks for.

• Track average positions over time.

• See CTR and impressions per keyword.

• Monitor mobile vs. desktop performance.

• Identify indexing issues.

SEO Agency in Bangalore tip: Use the “Performance” tab to filter your top queries, locations, or devices and analyze how your SEO strategies are performing across markets.

🧰 2. Ubersuggest (Free Tier)

Best for: Beginners and small businesses looking for a simplified SEO dashboard.

Neil Patel’s Ubersuggest offers a generous free version that allows you to check keyword rankings, search volume, and keyword difficulty.

Key Features:

• Keyword position tracking.

• SEO audit and suggestions.

• Keyword ideas and content ideas.

• Competitor analysis (limited on the free tier).

SEO Agency in Bangalore tip: Ubersuggest allows tracking of up to 25 keywords for free, which is ideal for small campaigns or startups.

📈 3. SERPWatcher by Mangools (Free Trial)

Best for: Visual tracking and easy-to-understand reports.

Mangools offers a free trial of their SERPWatcher tool, which is great for monitoring keyword movements.

Key Features:

• Easy-to-read keyword rank tracking dashboard.

• Daily position updates.

• Geo-specific data (great for local SEO).

• Keyword performance index.

SEO Agency in Bangalore tip: Use the trial to demonstrate keyword position changes to clients with clean visual reports.

🧪 4. SEO PowerSuite (Rank Tracker) – Free Version

Best for: Advanced users who want desktop-based solutions.

Rank Tracker by SEO PowerSuite is a powerful desktop tool that lets you track keyword rankings across multiple search engines.

Key Features:

• Unlimited keyword tracking (in the free version).

• Track rankings on Google, Bing, Yahoo, and more.

• Localized rank tracking.

• SERP analysis and competitor comparison.

SEO Agency in Bangalore tip: Although it's a desktop tool, it provides in-depth keyword position analysis, ideal for agencies that need to manage multiple client profiles offline.

🔧 5. WhatsMySERP

Best for: Quick keyword rank checking with no software required.

What's My SERP is a browser-based tool that gives you quick insights into your Google keyword positions.

Key Features:

• 10 daily searches for free.

• Accurate Google rank tracking.

• Simple interface.

• Chrome extension available.

SEO Agency in Bangalore tip: A great tool for giving clients instant updates on how specific keywords are performing without logging into complicated dashboards.

📊 6. Small SEO Tools – Keyword Position Checker

Best for: Casual users or quick rank spot-checks.

This is a simple tool that checks your website’s position in Google for specific keywords.

Key Features:

• Enter multiple keywords at once.

• No login or account needed.

• View position instantly.

SEO Agency in Bangalore tip: Use this tool for quick on-the-go checks, especially for long-tail keywords that need frequent monitoring.

🌐 7. Ahrefs Webmaster Tools (AWT)

Best for: Free but powerful insights for verified websites.

Ahrefs Webmaster Tools gives website owners access to important SEO data, including keyword rankings, backlinks, and site audits.

Key Features:

• Keyword position data.

• Backlink analysis.

• SEO health audit.

• Google Search Console integration.

SEO Agency in Bangalore tip: Combine AWT with GSC to get a fuller picture of how keywords and links impact your ranking.

🌟 Final Thoughts

For any business or SEO agency in Bangalore striving to stay ahead in the competitive digital space, tracking keyword rankings is non-negotiable. While premium tools offer more features, these free keyword position checkers provide a strong starting point for monitoring SEO efforts effectively.