Egypt E-commerce Market in 2024:
How Big is the E-commerce Industry?
The Egypt e-commerce market size reached USD 7.81 Billion in 2023. Looking forward, IMARC Group expects the market to reach USD 18.03 Billion by 2032, exhibiting a growth rate (CAGR) of 8.80% during 2024-2032.
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Egypt E-commerce Market Trends:
A combination of factors such as high internet use, a young and tech-savvy population, as well as changing consumer behaviors, are responsible for the growth of the Egypt e-commerce market. Additionally, the market is propelling as the country has seen a surge in the number of e-commerce platforms catering to diverse sectors, including retail, electronics, fashion, groceries, etc. The surge in smartphone usage with improved internet infrastructure, particularly through mobile networks, has made online shopping more accessible to a wider audience across urban and rural areas. Furthermore, the growth of digital payment solutions, including mobile wallets and cashless transactions, is helping to drive the e-commerce sector, offering consumers secure and convenient payment options.
Egypt E-commerce Market Scope and Growth Analysis:
An escalating middle class and an increasingly young population that is more inclined to adopt digital services are augmenting the Egypt e-commerce market. In addition to this, the focus by government authorities on improving the digital economy and fostering a more robust e-commerce ecosystem through regulatory reforms and infrastructure investments is also playing a key role. Moreover, the rise of localized and niche e-commerce platforms, which cater to specific consumer needs, is adding diversity to the market.
International e-commerce giants like Amazon and Alibaba have also strengthened their presence in Egypt, further boosting the sector. The shift towards faster delivery options and the increased adoption of e-commerce by small and medium-sized businesses are driving the growth in the market. Continued investment in technology and logistics is anticipated to drive the Egypt e-commerce market over the forecasted period, presenting both challenges and opportunities for local and international players.
Egypt E-commerce Market Segmentation:
The market report offers a comprehensive analysis of the segments, highlighting those with the largest Egypt e-commerce market share. It includes forecasts for the period 2024-2032 and historical data from 2018-2023 for the following segments.
Type Insights:
- Home Appliances
- Apparel, Footwear and Accessories
- Books
- Cosmetics
- Groceries
- Others
Transaction Insights:
- Business-to-Consumer
- Business-to-Business
- Consumer-to-Consumer
- Others
Regional Insights:
- Greater Cairo
- Alexandria
- Suez Canal
- Delta
- Others
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Competitive Landscape:
The report offers an in-depth examination of the competitive landscape. It includes a thorough competitive analysis encompassing market structure, key player positioning, leading strategies for success, a competitive dashboard, and a company evaluation quadrant. Additionally, the report features detailed profiles of all major companies in the Egypt E-commerce industry.
Other Key Points Covered in the Report:
- COVID-19 Impact on the Market
- Porter's Five Forces Analysis
- Strategic Recommendations
- Market Dynamics
- Historical, Current and Future Market Trends
- Market Drivers and Success Factors
- SWOT Analysis
- Value Chain Analysis
- Comprehensive Mapping of the Competitive Landscape
- Top Winning Strategies
- Recent Industry News
- Key Technological Trends & Development
If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
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IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
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