IMARC Group, a leading market research company, has recently released a report titled “Body Scrub Market Report by Product Type (Plant-based, Milk-based, and Others), Skin Type (Sensitive, Normal, Dry, Oily), Product Form (Powder, Gel or Liquid, Cream), Distribution Channel (Hypermarkets and Supermarkets, Independent Retailers, Convenience Stores, Online Stores, and Others), Application (Residential, Commercial), and Region 2025-2033”. The study provides a detailed analysis of the industry, including the global body scrub market share, trends, size, and industry trends forecast. The report also includes competitor and regional analysis and highlights the latest advancements in the market.
The global body scrub market size reached USD 19.2 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 27.6 Billion by 2033, exhibiting a growth rate (CAGR) of 4.1% during 2025-2033.
Global Body Scrub Market Trends:
The growing trend of experiential self-care rituals, fueled by social media influencers and wellness influencers, is driving the market growth. Consumers are increasingly seeking sensorial experiences that go beyond basic skincare, leading to a surge in demand for indulgent and spa-like body scrub treatments. In addition to this, the rising popularity of subscription box services tailored to skincare enthusiasts is acting as another significant growth-inducing factor.
Furthermore, the emerging trends of subscription box services tailored to skincare enthusiasts are aiding in market expansion. These curated boxes offer consumers the opportunity to discover new and niche body scrub brands, fostering a culture of exploration and experimentation within the skincare community, thus fostering market growth.
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Factors Affecting the Growth of the Body Scrub Industry:
· Increasing awareness of skincare:
One of the primary factors propelling the body scrub market is the growing awareness among consumers about the importance of skincare. With rising concerns about maintaining healthy and radiant skin, individuals are increasingly seeking out products that offer exfoliation and nourishment. Body scrubs are perceived as essential for removing dead skin cells, promoting cell turnover, and enhancing the skin's texture and appearance. As consumers become more educated about skincare routines and the benefits of exfoliation, they are more likely to incorporate body scrubs into their regimen, thereby driving the demand for these products.
· Demand for natural and organic products:
Another significant factor driving the body scrub market is the increasing preference for natural and organic ingredients in skincare products. Consumers are becoming more conscious of the potential harmful effects of synthetic chemicals and additives commonly found in cosmetics. As a result, there is a growing demand for body scrubs formulated with natural ingredients such as sugar, salt, coffee grounds, and essential oils. These natural ingredients are perceived as safer and more environmentally friendly, appealing to consumers who prioritize sustainability and eco-friendliness in their purchasing decisions. Manufacturers are responding to this demand by developing body scrubs that boast organic certifications and free-from claims, catering to the needs of discerning consumers seeking clean and green beauty options.
· Rising disposable income and affluent lifestyles:
The body scrub market is also influenced by broader economic factors, including rising disposable incomes and affluent lifestyles. As consumers have more spending power, they are willing to invest in premium skincare products that offer superior quality and indulgent experiences. Luxury body scrubs infused with exotic ingredients, luxurious textures, and enticing fragrances appeal to affluent consumers seeking pampering and self-care rituals. Additionally, the growing trend of self-care and wellness practices has contributed to the popularity of body scrubs as a luxurious treat for both the body and mind. Manufacturers are capitalizing on this trend by introducing high-end formulations and innovative packaging designs that cater to the luxury segment of the market.
Body Scrub Market Report Segmentation:
By Product Type:
· Plant-based
· Milk-based
· Others
Plant-based represents the largest segment due to increasing consumer preference for natural and organic ingredients in skincare products.
By Skin Type:
· Sensitive
· Normal
· Dry
· Oily
Oily dominates the market because individuals with oily skin often seek out products like body scrubs to help control excess oil and prevent breakouts.
By Product Form:
· Powder
· Gel or Liquid
· Cream
Cream accounts for the majority of the market share as it offers a luxurious and moisturizing experience, appealing to consumers looking for nourishing skincare products.
By Distribution Channel:
Hypermarkets and supermarkets stores hold the largest market share due to their wide reach, convenience, and ability to offer a variety of body scrub brands to consumers.
· Hypermarkets and Supermarkets
· Independent Retailers
· Convenience Stores
· Online Stores
· Others
By Application:
· Residential
· Commercial
The commercial sector constitutes the largest market segment as spas, salons, and other commercial establishments often incorporate body scrubs into their services, driving demand for bulk purchases.
Regional Insights:
· North America
· Asia Pacific
· Europe
· Latin America
· Middle East and Africa
Asia Pacific leads the market owing to its large population, increasing disposable incomes, and growing awareness of skincare practices, driving demand for body scrubs across various demographics.
Competitive Landscape With Key Players:
· The competitive landscape of the body scrub market size has been studied in the report with the detailed profiles of the key players operating in the market
Some of These Key Players Include:
· 3LAB Inc.
· Estée Lauder Companies
· Home & Body Company
· Innisfree Corporation (Amorepacific Corporation)
· L'Oréal S.A.
· Procter & Gamble
· Sephora (LVMH)
· Shiseido Company Limited
· The Face Shop (LG Household & Health Care Co.)
· Tonymoly Co. Ltd.
· The Body Shop Inc. (Natura Co Holding S/A)
· Yunos Co. Ltd.
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Key Highlights of the Report:
· Market Performance (2019-2024)
· Market Outlook (2025-2033)
· Market Trends
· Market Drivers and Success Factors
· Impact of COVID-19
· Value Chain Analysis
If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
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IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.
IMARC’s information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company’s expertise.
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